Meet our founders

Built by clinicians,
for the institutions
that teach them.

Ahmed and Hana started MedAscend during medical school, so they lead with a learner's eye for what clinical training really feels like, building the platform alongside consultants, educators, students and faculty who shape how healthcare is taught and assessed today.

Our mission

Clinical education infrastructure for the AI era.

MedAscend helps institutions scale realistic simulated practice, keeping the realism, feedback quality and assessability that high-stakes clinical training demands.

Realism at scale

Speech-to-speech AI encounters that hold up under educator scrutiny - across thousands of learners, every week.

Academic control

Faculty own the scenarios, rubrics and what good looks like. We provide the infrastructure, not the curriculum.

Evidence on every encounter

Transcript-grounded feedback, domain scoring and longitudinal data - turning practice into measurable progress.

A note from our founders

Why we're building MedAscend.

MedAscend began with a simple conviction: every healthcare learner deserves the chance to practise real consultations, with real feedback, before they ever meet a real patient. As future clinicians ourselves, we have lived the gap between classroom teaching and clinical reality, and that perspective shapes every design decision we make.

We build MedAscend hand in hand with consultants, examiners and faculty across the UK, Ireland and the Middle East. They define what good looks like; we turn it into scalable, curriculum-aligned simulation that institutions can trust. The result is a platform built with educators, for educators, and grounded in how healthcare is actually taught and assessed.

Our journey has been supported by leading innovation competitions and accelerators, but the real motivation comes from hearing how MedAscend is helping learners feel more prepared for exams, placements, and ultimately clinical practice.

This is just the beginning, and we're grateful you're here with us. Together, we can reshape the future of healthcare education.

“A safe space where mistakes become lessons and feedback builds confidence.”

Ahmed & Hana

Ahmed & Hana · Co-founders, MedAscend

Clinical Team

Backed by a working clinical team.

8 Practising consultants and specialists across the UK, Ireland and the Middle East shape every scenario, rubric and feedback model, keeping MedAscend grounded in real clinical practice and quality assuring every case created.

UKIrelandMiddle East Consultants & faculty

What we believe

Three principles that guide everything we ship.

Clinically grounded

Every decision is guided by real teaching practice and measurable learner outcomes.

Institutionally controlled

Faculty stay in charge of scenarios, scoring, and what good looks like.

Evidence first

We build for transparency, accreditation, and longitudinal evidence of progress.

The people

Clinicians, educators, researchers and technologists.

A small, focused team building MedAscend alongside the institutions that use it, supported by a clinical team across the UK, Ireland and the Middle East.

Founders

Co-founder

Ahmed Sharaf

Co-founder & CEO

Ahmed leads MedAscend's vision, strategy and growth, working closely with consultants and faculty to shape a platform grounded in real clinical training.

Co-founder

Hana Woods

Co-founder & COO

Hana leads operations and delivery, and works across clinical content and curriculum mapping, partnering with educators and clinical leads to translate MedAscend's vision into scalable execution.

Team

Abdul Moied Babar

Senior Technologist

Moied supports the development of the platform's technical infrastructure and product capabilities.

Dr Konstantinos Gavriilidis

AI Software Engineer

Konstantinos brings expertise in AI systems and intelligent technologies to support the platform's continued development.

Advisor

Brian McNicoll

Business Strategy Lead

Brian brings extensive experience in entrepreneurship, venture growth and commercial strategy.